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About Us

Noon By Noor is a luxury womenswear label based in Bahrain, designed by cousins Shaikha Noor Al Khalifa and Shaikha Haya Al Khalifa.

Noon By Noor's refined aesthetic fuses understated luxury with a tough femininity, creating versatile clothes with lasting appeal for an international customer. Relaxed silhouettes and delicate details mixed with bold accents provide an effortless contemporary wardrobe.

Having studied in the United States, the duo continues to be influenced by the American aesthetic combined with touches of their home country's influences. Noon by Noor shows at NYFW.

The duo's designs have been seen on the likes of Queen Rania, Camilla Belle, Lea Michelle, Anne Hathaway, Jennifer Lopez, Solange Knowles, Alexa Chung, Kate Bosworth, Poppy Delevingne, Olivia Palermo, Blake Lively and Coco Rocha.

Noon By Noor is sold in exclusive retailers worldwide including, Forty Five Ten, Saks Fifth Avenue Bahrain, Tryano and BySymphony.

In 2018, the brand launched its playful childrenswear collection, Noon by Noor Mini.

The Designers

Noor Rashid Al Khalifa
Founder, CEO and Designer, Noon By Noor

Having earned a Bachelor of Arts degree in Fashion Design in the Washington DC area, Noor has returned to her homeland of Bahrain to develop a line that captures her intrinsic vision of fashion. Her unconventional career choice was driven by a life-long passion to translate her vision to paper and transform her artwork to life.

Haya Mohammed Al Khalifa
Co-Founder, COO and Designer, Noon By Noor

Also having earned a degree in Fashion Design from the same University, Haya has joined forces with her cousin Noor to add her own creative influence into the Noon By Noor line. Though her decision to take on fashion design came about at a later stage, her extensive travels throughout the world have led her to the footsteps of this innovative industry.